market share

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Market share and demographic info.  I took out the highlights but you can check out the link if you want.  This includes all bikes from 50cc up. 


http://knol.google.com/k/bobbie7/the-u-s-motorcycle-market/21yokwucnoqmb/6#

U.S. Motorcycle Market
The U.S. motorcycle market is worth $14.6 billion and is expected to reach  $21 billion by 2011. (1)


Morcycle Sales
According to the Motorcycle Industry Council, 1.11 million motorcycles were sold in the United States in 2007, down from 1.19 million in 2006. (2)

U.S. Motorcycle Sales, 1992 - 2008

Motorcycle Registrations
6,634,506 motorcycles were registered in the United States in 2006. This figure does not include publicly owned vehicles. It represents only private and commercial registrations. (5)

Motorcycle Market Share

Harley-Davidson 28%
Honda 25%
Yamaha 17%
Suzuki 13%
Kawasaki 11%
KTM  2%
BMW 1%
Triumph 1%
Ducati 1%
 



Demographics of a New Bike Rider
Age                                                               Gender
20 years and younger     1%                      Male           90%
21-25                                7%                      Female      10%
26-30                                9%
31-40                              22%
41-50                              30%
51-60                              23%
61-70                                7%
71 and older                     1%

Marital Status
Married                                65%
Single (never married)       17%
Widowed                               2%
Divorced/separated           16% (7)


Additional  Motorcycle Statistics
   
Most numerous bikes on the road 

--------
Dual Sport          45,250
Off Road           146,779
Street Bikes       611,133
Scooters            76,748
Total              879,910
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Source: webBikeWorld Blog ( Jan 30, 2009)


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